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Rescooped by Gerrit Bes from Content Marketing & Content Strategy
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11 Resources to Curate, Clip, Collect, and Collaborate Content

11 Resources to Curate, Clip, Collect, and Collaborate Content | Latest Social Media News | Scoop.it
Use 11 tools to collect, clip, and curate content to save your content-managing mind and boost your content marketing efforts. – Content Marketing Institute

Via Stefano Principato
malek's curator insight, November 3, 2015 10:20 AM

How can you create a system to collect and curate all the amazing content out there without losing your content-curation-managing mind?

Rescooped by Gerrit Bes from Public Relations & Social Marketing Insight
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5 New Social Media Tools That You Should Know About | Cision

5 New Social Media Tools That You Should Know About | Cision | Latest Social Media News | Scoop.it

If there is one thing that is constant about social media platforms (besides their URLs), it is that they change fast. There are some recently released social media tools that communication and marketing professionals may find very helpful…or at least find good to know about.


In this post I want to take a look at some new tools that are available for the more prominent social media platforms and give an idea of how they can be helpful for PR professionals and marketers....


Via Jeff Domansky
Jeff Domansky's curator insight, November 1, 2015 11:52 AM

There's one constant across all social media tools: change. Learn what's new and how communication and marketing professionals can make use of these 5 tools.

Jeff Domansky's curator insight, November 1, 2015 11:55 AM

There's one constant across all social media tools: change. Learn what's new and how communication and marketing professionals can make use of these 5 tools.

Maxime Antoni's curator insight, November 2, 2015 1:53 AM

"Hashtagging on Facebook should be as important now as it is on Instagram and Twitter."

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21 Ways We Promote Every Single Blog Post

21 Ways We Promote Every Single Blog Post | Latest Social Media News | Scoop.it

Sometimes, the jump from zero readership to several hundred, thousand, or ten thousand hits per day happens in a few weeks, more often it’s several months after a project begins that regular readership begins to take shape.  It’s 9 parts hard work and 1 part serendipity, getting your posts in front of the right people at the right time.


This blog is young, and I’ve far from cracked the code, but I can share with you what I’ve been doing with each post that goes up on this blog in order to nudge some initial traffic towards it.


In fact, if you’re reading this right, now, it’s highly likely that your visit is a direct result of one of the methods below – so it’s at least working a little bit, right?...


Via Jeff Domansky
Jeff Domansky's curator insight, November 1, 2015 12:15 PM

21 great ways to promote a blog post and a valuable blueprint to follow. Recommended reading. 9/10

Infinity Local's curator insight, November 2, 2015 2:38 AM

Brandon shared a couple of excellent techniques. Bravo.

Digital Communication Students's curator insight, November 3, 2015 5:35 PM

21 maneras de promocionar nuestros posts en el blog, muy a tener en cuenta a la hora de crear tu propio blog!

#Blog

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Pinterest Gives Advertisers New Guide, Videos - WebProNews

Pinterest Gives Advertisers New Guide, Videos - WebProNews | Latest Social Media News | Scoop.it
Pinterest is giving advertisers a new guide in addition to some new video content to help them learn the “ins and outs” of the Pinterest Ads Manager. Pinterest ads are still relatively new, so the more resources like this the company offers, the better, especially ahead of the holidays. The guide comes in the form of a downloadable PDF document ...

Via Kelly Lieberman
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Rescooped by Gerrit Bes from Content Marketing & Content Strategy
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YouTube vs. Vimeo: Which Is Better for B2B Content Marketing?

YouTube vs. Vimeo: Which Is Better for B2B Content Marketing? | Latest Social Media News | Scoop.it
Business 2 Community
YouTube vs. Vimeo: Which Is Better for B2B Content Marketing?
Business 2 Community
Pros and Cons of Vimeo and YouTube for B2B Content Marketing Each of the two video hosts has its distinct advantages and disadvantages.

Via Stefano Principato
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Rescooped by Gerrit Bes from Social Media, SEO, Mobile, Digital Marketing
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Optimize B2C Lead Generation Paid Search Accounts

Optimize B2C Lead Generation Paid Search Accounts | Latest Social Media News | Scoop.it

Does your business use paid search for its B2C lead generation? Bring your search advertising campaign to the next level with these seven strategies.


Via Kamal Bennani
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Rescooped by Gerrit Bes from Social Media, SEO, Mobile, Digital Marketing
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27+ Handy Tools for Better Visual Content Marketing 

27+ Handy Tools for Better Visual Content Marketing  | Latest Social Media News | Scoop.it

Here are eight best practices and 27+ handy tools for visual content creation to give your brand a distinct and powerful look. 


Via Kamal Bennani
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14 ways to reduce your sites bounce rates

14 ways to reduce your sites bounce rates | Latest Social Media News | Scoop.it

NotHere are several suggestions for ways to keep visitors from leaving your site and enticing them to stick around and view more pages.

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Charitable: A Free Fundraising Plugin for WordPress

Charitable: A Free Fundraising Plugin for WordPress | Latest Social Media News | Scoop.it
Fundraising and managing donations can be tough via routes like PayPal. Charitable can connect into PayPal & other methods to keep it all centralized.
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Rescooped by Gerrit Bes from Content Marketing & Content Strategy
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5 Ways to Create Infographics for Instagram

5 Ways to Create Infographics for Instagram | Latest Social Media News | Scoop.it
Want more engagement on Instagram? In this article, you'll find five ways to create infographics for Instagram.

Via Stefano Principato
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Rescooped by Gerrit Bes from Social Media, SEO, Mobile, Digital Marketing
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5 Tips to Help Make a Killer Marketing Video

5 Tips to Help Make a Killer Marketing Video | Latest Social Media News | Scoop.it

Creating a video (or video series) to help market your product or service is a no-brainer. It's an easy, shareable way to communicate your company's core message. Chances are though, you don’t have the in-house resources to create a clip or much time to waste on learning video editing software yourself.


Via Kamal Bennani
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Rescooped by Gerrit Bes from Social Media, SEO, Mobile, Digital Marketing
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Most Websites Are Failing Optimization 101. Is Yours? [New Data]

Most Websites Are Failing Optimization 101. Is Yours? [New Data] | Latest Social Media News | Scoop.it

HubSpot analyzed over 26,000 websites using their Website Grader tool and the results were surprising. Download the full report to learn more.


Via Kamal Bennani
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Content Is Crap, and Other Rules for Marketers

Content Is Crap, and Other Rules for Marketers | Latest Social Media News | Scoop.it
Build an ongoing relationship with consumers.
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Rescooped by Gerrit Bes from MarketingHits
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5 Content Marketing Strategies that will Skyrocket your Engagement and Conversion

5 Content Marketing Strategies that will Skyrocket your Engagement and Conversion | Latest Social Media News | Scoop.it
Content marketing as we all know, is the art of creating and distributing valuable content to attract and convert potential buyers into customers. Now, for this system to work properly, you need to design a content marketing strategy

Via Brian Yanish - MarketingHits.com
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Rescooped by Gerrit Bes from Public Relations & Social Marketing Insight
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Here Are 5 Reasons Instagram Really Matters (Especially for 2016's Marketing Budgets)

Here Are 5 Reasons Instagram Really Matters (Especially for 2016's Marketing Budgets) | Latest Social Media News | Scoop.it

This is a big statement from MDG Advertising: Instagram may be the single biggest opportunity for social media marketers next year. Can it be true?


We’ve heard plenty this year from Facebook, Twitter, and Snapchat, as their uses and back end business deals fluctuate, but Instagram has been the steady social platform not making too much noise. But that just might be what makes it 2016’s winner. Its consistency has made it the fastest growing platform around right now, and MDG has gathered fresh data to prove why marketers everywhere should be factoring Instagram into their budgets.


A few key takeaways from the infographic....


Via Jeff Domansky
Jeff Domansky's curator insight, November 1, 2015 12:00 PM

Is Instagram the sleeper hit of the year? This infographic says it's the major platform for 2016 marketing budgets. What do you think?

thomas junillon's curator insight, November 3, 2015 3:39 AM

curation, mobile, messaging... population très jeune pour le moment mais qui pourrait amener ses usages à d'autres niveaux de la pyramide des âges dans le futur... Des indices pour investir sur la plateforme dès aujourd'hui ?

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Why Interactive Content Is Transforming The Sales Funnel

Why Interactive Content Is Transforming The Sales Funnel | Latest Social Media News | Scoop.it
The sales funnel continues to transform with emerging technologies. At this point, probably every B2B marketer has seen this stat (or one like it): B2B buyers complete 57% of their research on a product before speaking to a sales representative.

Via Brian Yanish - MarketingHits.com
Infinity Local's curator insight, November 2, 2015 4:24 AM

It's a great way to end a great article. It says, "With interactive content, top-performing marketers are providing their sales team with better opportunities for content personalization..."

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The Biggest Social Media Trend Predictions for 2016

The Biggest Social Media Trend Predictions for 2016 | Latest Social Media News | Scoop.it
This year, we saw a recognizable boom of the social media industry. More than 1 billion people are now using Facebook, and more than 80% of small businesses use social media for their branding and marketing efforts. Among the biggest global brands, almost 99% have a social media presence. Truly, social media has changed the way marketing and advertising works.

While 2015 was a great year for social media, 2016 is predicted to be even better. Here are some predictions on social media trends for the coming year.

Via Brian Yanish - MarketingHits.com
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Rescooped by Gerrit Bes from Social Media, SEO, Mobile, Digital Marketing
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A Step-by-Step Guide to Creating an Autoresponder | SEJ

A Step-by-Step Guide to Creating an Autoresponder | SEJ | Latest Social Media News | Scoop.it

Email autoresponders are the holy grail of marketing. Here's a step-by-step guide to create an efficient and effective email autoresponsder.


Via Kamal Bennani
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FAQ: All About The New Google RankBrain Algorithm

FAQ: All About The New Google RankBrain Algorithm | Latest Social Media News | Scoop.it
Google's using a machine learning technology called RankBrain to help deliver its search results. Here's what's we know about it so far.
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Social Media Won't Kill Blog Comments - Bloggers Will

Social Media Won't Kill Blog Comments - Bloggers Will | Latest Social Media News | Scoop.it
It's easy to blame social media for blogging's woes. But it's not as clear-cut as saying all the conversations are happening on social media.
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Complete Guide to New Twitter Polls: What They Are, How They Work and 9 Ways to Use Them

Complete Guide to New Twitter Polls: What They Are, How They Work and 9 Ways to Use Them | Latest Social Media News | Scoop.it

How can you get started with Twitter polls?How do they work?How can you use them to boost your marketing and your business?In this post I’m happy to cover the ins and outs of Twitter polls, how to set them up, and nine engaging ways you can use polls today. Here we go!...


Via Jeff Domansky
Jeff Domansky's curator insight, November 1, 2015 1:59 AM

A complete overview of how Twitter polls work, how to get started, and how to put them to good use for your marketing, experiments, and strategies.

Louis Piette's curator insight, November 4, 2015 11:16 AM

Article 14

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SEO For Shops: The 12 Tips Of Xmas

SEO For Shops: The 12 Tips Of Xmas | Latest Social Media News | Scoop.it
It's almost Halloween, and you know what that means -- it's time to prepare for the holidays! Columnist Marcus Miller provides tips for local businesses to make the most out of this holiday season.
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Learn From the Best: 12 Lessons from 5 Content Marketing Case Studies

Learn From the Best: 12 Lessons from 5 Content Marketing Case Studies | Latest Social Media News | Scoop.it
Not everyone will have to solve a specific problem for their content marketing. However, you can often learn methods to ...

Via Brian Yanish - MarketingHits.com
Infinity Local's curator insight, October 31, 2015 11:29 AM

Content is simply a content without marketing. It's your responsibility to market your content and be out there. Spread it like a virus.


A viral content meets the top 3 goals of content marketing, which are: Lead generation. Thought leadership. And brand awareness.

Rescooped by Gerrit Bes from Google Plus and Social SEO
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How much does good SEO cost?

How much does good SEO cost? | Latest Social Media News | Scoop.it

Hire for Your Goals and Pay for Results. After establishing the SEO and marketing goals of your business, you should be better equipped to hire for your needs. When shopping for SEO, it’s best to consider all of your options and the costs associated with each of those options prior to making any decisions.


Via Neil Ferree
Neil Ferree's curator insight, October 30, 2015 5:29 PM

Firms solely focused on SEO, generally have the most industry experience as they tend to consistently use and practice the latest SEO techniques every day across different industries. Some bigger firms employ large staffs with specialists in many areas, which can help ensure that they can solve your SEO challenges.

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How I emailed 'dead' list of 14,682 subscribers and only got 5 spam clicks.

How I emailed 'dead' list of 14,682 subscribers and only got 5 spam clicks. | Latest Social Media News | Scoop.it
I took a big breath and my finger paused over the send button.I was just about to send an email to 14,682 subscribers. Most of whom were not going to remember me or ever subscribing to my websit.e
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