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Thanks for sharing Robin! ~ Robin

The more I read the more overwhelmed I get...but this clears a lot of it up.  If you can just hold these ideas in your head, it will take you a long way. - Vic

Conversation with the consumer is the key and framing your content to deliver good conversation is vital to social marketing success.

is your next business model a platform?

This great blog post captured by curator Robin Good talks about platforms and the gang of four (Amazon, Google, Apple, and Facebook). 

"Today’s dizzying pace of change shows no signs of abating. If anything, it is likely to accelerate. So do everything you can to heed these lessons today, to be as prepared as possible for a vastly different tomorrow."

The ten lessons identified remind me also of the work of Rita McGrath (End of Competitive Advantage) who talks about six key areas in what she calls "The New Strategy Playbook":

1. Continuous Reconfiguration
2. Healthy Disengagement
3. Deft Resource Allocation
4. Innovation Proficiency
5. Discovery Driven Mindset
6. Entrepreneurial Career Management

and also the book, The Power of Pull...