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Influence is such a hot topic in the digital industry yet there remains widespread misunderstanding over how it works, argues Dr Michael Wu, Chief Scientist at social community specialists Lithium Technologies...
Via janlgordon
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Rescooped by Gerrit Bes from Curation, Social Business and Beyond |
Scoop.it!
Via janlgordon
A really interest topic and something I've been trying to explain to some people: Social Network Analysis is science, nothing to do with your "cool" marketing tools...