Via Robin Good
Research and publish the best content.
Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
Already have an account: Login
Latest Social Media News
112.8K views |
+0 today
 Your new post is loading...
Your new post is loading...
Scoop.it!
Robin Good's curator insight,
July 7, 2013 4:20 PM
Claire Broadley, has a useful list of the top 50 Google penalization triggers which may cause a penalization for your web site. These are the most common reasons for Google to penalize your site and while the definite reasons for a penalty may not be all clear, the factors listed in this article definitely contribute to put you in the high-risk group. Useful. resourceful. 7/10 Full guide to Google most common penalty triggers: http://blog.kissmetrics.com/penalized-by-google/
Scoop.it!
Robin Good: If you have ever been wondering whether Google ever makes algo decisions based on its own economic benefits, what Google Fellow Amit Singhal said at the recent opening keynote at SMX London should put your doubts to rest.
"Singhal was adamant: “no revenue measurement is included in our evaluation of a rankings change.”
Listening to him explain how excites he gets about search improvements and how changes are evaluated, you realize there’s no spin here. He’s absolutely telling the truth."
(Source: SearchEngineLand)
In addition, Dr Singhal illustrated in detail what is the process that each new additional algorithm goes through, before being adopted.
Interesting. Informative. 7/10
Full article: http://searchengineland.com/peeking-into-the-world-of-googles-algorithm-changes-with-google-search-quality-head-amit-singhal-121528 ;
Via Robin Good
|
Scoop.it!
While a lot of the specifics of the Google Penguin 2.0 update are still shaking out, a great deal of information has already emerged. Here's a look at what we know, how Penguin 2.0 is affecting sites, and what to do if your site has been impacted. Via Robin Good
Robin Good's curator insight,
July 11, 2013 5:09 AM
If you are new to the Google Penguin algorithm and want to get the full story on it as well as specific, practical advice on how to counter it, Jayson DeMers on SearchEngineWatch has a good review that includes everything you need to know. In essence, the Google Penguin algo focuses on is unnatural, manipulative inbound link profiles. What makes a bad link profile? Google believes that these are the link factors that can get you in a bad situation:
The article covers the Google Penguin history, its focus, and a roadmap of steps to take to avoid being caught by it. Useful. Good summary. 7/10 Full guide: http://searchenginewatch.com/article/2279845/Googles-Penguin-2.0-Algorithm-The-Definitive-Guide
Scoop.it!
From
moz
On the morning of June 26th, MozCast registered a record high temperature of 113 degrees. This is an initial investigation into the possible algorithm update, and a potential partial-match domain (PMD) connection. Via Robin Good
Robin Good's curator insight,
June 27, 2013 5:31 AM
Google has updated its algorithms again yesterday, and by looking at the amount of changes in the SERPs this does not look like something minor. According to the research and analysis done by Dr Pete on the MOZ blog, the web sites that have been most affected are those that utilize in their domain name some of the keywords for which they are being searched for. These are called PDM (partial domain matches) and data shows that these have all been strongly affected. So, if you own a web site that utilizes some of your niche keywords in its name and have seen a sudden drop in traffic or earnings since yesterday, check out the thorough analysis that Dr. Pete has done and see for yourself what is really happening. From the article intro: "If you follow our MozCast Google "weather" tracker, you may have noticed something unusual this morning – a record algorithm flux temperature of 113.3°F (the previous high was 102.2°, set on December 13, 2012). While the weather has been a bit stormy off and on since Penguin 2.0 and the announcement of 10-day rolling Panda updates, this one was still off the charts: " Informative. Useful data. 8/10 Full article: http://moz.com/blog/early-look-at-googles-june-25-algo-update |
An infograhic visualizing the 11 most relevant Google algorithm changes and updates that have "hit" website publishers during 2013.
Infographic: http://curation.nl/infographic-the-biggest-changes-to-google-search-in-2013/
To find out whether your website has been "promoted" or "handicapped" by anyone of these algo changes, please check the tools I reviewed here: