Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
 Your new post is loading...
Your new post is loading...
Scoop.it!
Consumer-Driven Campaign Will Revitalize and Repaint the Main Streets of 20 U.S. And Canadian Communities Via Martin (Marty) Smith 
|
Scoop.it!
The problem with social media ROI is that we are overwhelmed by the range of social media measures out there. It is actually rather simple. Via AnnaGenis
|
Benjamin Moore's Main Street Mattes is a great campaign idea. The paint company will use a favorite tactic of mine, the User Generated Content Contest, to "beautify America.
They will select 20 "Main Streets" to be revitalized based on UGC nominations and votes. Great idea proving another favorite topic - Save The World Marketing.
Every brand, product and service saves the world in some way. Connecting with how your brand, product, service or company saves the world has never been more important.
Find my slideshare on Save The World Marketing here
http://www.slideshare.net/martinmartysmith/save-the-world-marketing
Kudos Benjamin Moore.