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What Changes With Google Hummingbird Are Not The SERP Results But How Google Interprets Your Search

What Changes With Google Hummingbird Are Not The SERP Results But How Google Interprets Your Search | Latest Social Media News | Scoop.it
The Hummingbird Google search algorithm isn't about long tail search. It's entirely the opposite. Hummingbird is about taking long-tail, highly unusual and verbose searches, and serving them results as if they were clear short-phrase searches.

Via Robin Good
Robin Good's curator insight, October 12, 2013 2:08 PM


Excellent article by Ammon Johns explaining clearly what the new Google algorithm Hummingbird does and how it really affects the world of search.


Contrary to what has been written by many, Hummingbird changes deeply how Google interprets search queries, especially, long, detailed ones, not the search results directly. This is also why no-one has really seen major changes to web site traffic after Google has introduced the new algo quietly in August.


In simple words, what Google Hummingbird does, in the words of Ammon Johns is: "...making the very concept of many long-tail searches go the same way as referral data.


Google is trying to get away from exact wording to understanding the concepts.


So no matter how verbose or roundabout your search for pizza restaurant in Denver may be, the search it runs is exactly the same as “Denver Pizza Restaurant”, “Pizza Restaurant Denver”, etc."


Read the full article and the examples provided and you will get a good gist of it.


Very interesting. Useful. 8/10


Read the full article here: http://www.isoosi.com/blog/hummingbird-the-opposite-of-long-tail-search.html 






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A Brief History of Computer Programming Languages [#Infographic]

A Brief History of Computer Programming Languages [#Infographic] | Latest Social Media News | Scoop.it

Code is the foundation of computing. Whether you are using a social media app on your smartphone or working with a cloud server’s API, the task relies heavily on a programming language.

 

What you may not know about computer programming is that most historians recognize Ada Lovelace as the world’s first programmer. She wrote an algorithm for Charles Babbage’s Analytical Engine. Although this computer was never completed,Lovelace noted that “Mr. Babbage believes he can, by his engine, form the product of two numbers, each containing twenty figures, in three minutes.” While that is relatively slow even by punch-card standards, Babbage and Lovelace were about 60 years ahead of their time. Digital, programmable computers didn’t emerge again until the 1940s.

 

The Guardian provided this brief overview of Lovelace’s work in December 2012, the 197th anniversary of her birth:

 

Often described as the world's first computer programmer, Lovelace showed a keen interest in mathematical studies from an early age and was taught by her mother, Annabella, who was also a gifted mathematician.

Her notes include what is recognised as the first algorithm intended to be processed by a machine, while she also speculated on its future ability to create graphics and complex music.

 

Lovelace’s contributions to computing marked the beginning of a rich history in programming. In 1970, Niklaus Wirth created the language known as Pascal, which is still used to make Skype desktop applications; in 1983, Bjarne Stroustrup created the object-oriented language C++, which today powers Google’s Chrome web browser, among others; and in 1991, Guido Van Rossum contributed the incredibly useful and powerful Python language, named for the British comedy group Monty Python. As a result, Google, Yahoo and Spotify are reaping the benefits.

The infographic below outlines the history of programming languages in greater detail.

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