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Surprise, surprise. Yahoo has made another acquisition!
Just yesterday, Yahoo announced it is in the process of buying a private company that has developed a solution touted to bring behavioral targeting to mobile advertising, to accelerate its own mobile advertising plans.
Via Gust MEES
Just yesterday, Yahoo announced it is in the process of buying a private company that has developed a solution touted to bring behavioral targeting to mobile advertising, to accelerate its own mobile advertising plans.