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Try this helpful checklist for Slideshare content creation and marketing your presentations on the platform.

Embrace Save The World Marketing 
In a social mobile and connected time for profit companies should learn emotional storytelling from nonprofits. Nonprofits should learn viral marketing and SEO from their for profit cousins. 

Save The World Marketing is a "new altruism" that is sweeping across social media. Companies and brands that embrace Save The World marketing create an emotional connection with customers via authentic stories and social media.

Every enterprise is saving the world in some interesting way. Telling that story or finding partners who can help tell a company's "save the world" story should be a top priority for senior managers and small to medium sized businesses (SMBs). 

Via Martin (Marty) Smith

Google Panda and Penguin algorithm changes have a secret implication - that content is truly and finally KING. Not all content is equal. Some content has higher engagement potential.

Storytellig Is The New SEO discusses how leading online storytellers such as RIE.com and Patagonia.com weave stories into their website, communication and marketing.

Developing a gamification layer is key to making stories resonate over time. SEO is the New Storytelling discusses how to create three types of gamification: Active, Passive and Real Time.

Presentation was created for Raleigh SEO Meetup: http://www.meetup.com/RaleighSEO/ on Tuesday 3.26 and will be broadcast live via a Google Hangout.

Join Google Hangout here: https://plus.google.com/events/c46hqgi89ig21oef90qafggoiho  ;

 

And yes, SEO is the great white whale :).

COOL, tendingn on SlideShare with over 2,000 views in a day! LIVE tomorrow night. 

Via Martin (Marty) Smith

Creating slide decks is a regular practice for many marketers. And whether those presentations are meant for industry speaking gigs or educational webinars, all those slides can have some great traffic and lead gen potential beyond their originally intended use.

 

In fact, one of the most powerful marketing platforms for visual content is the versatile presentation platform, SlideShare, and it's a great platform for getting even more out of your slide presentations.

 

7 easy tips to ensure that your slideshow content is primed to generate more traffic and conversions.

 

1) Treat Title Slides Like Video Thumbnails

2) Leverage Guest Blogging to Get Early Exposure

3) Use Presentations as Teasers/Previews for the Full Content

4) Remember SEO

5) Understand Who Comprises SlideShare's Audience

6) Don't Be Afraid to Get Detailed

7) Design Beautiful Presentations

 

by Gregory Ciotti

Read more: http://bit.ly/QHKOFR

 

Via John van den Brink