Latest Social Media News

Why you should bother with Facebook Interest Lists

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!My name is Michael. I am an addict. I have been hooked on Empire Avenue for over 2 years.

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In my role at Twitter, I work with a spectrum of businesses – both large and small. This year, I’ll be traveling around the world and am particularly excited to meet with smaller businesses to share how Twitter can help them. This week, at the National Retail Federation (NRF) Annual Convention in New York City, I spoke about the future of retail during the “Main Street Retailing Forum” keynote.

Do you want to be a more successful blogger?

Are you keeping up with the newest developments in blogging?

Whether you are new to blogging or you have been blogging for years, you will find insight in this article.

It covers 26 blogging essentials, in an A–Z tour of the blogosphere.

Each one has a full explanation, along with a link to further reading in case you want to know more.

Note: For simplicity’s sake, I assume you’re using WordPress as your blogging platform. Many of these essentials, though, apply to other blogging platforms as well.

RebelMouse can power your domain, allowing you to instantly have a social, dynamic site.

You know about Facebook, LinkedIn, and Twitter. You might be using them every day for business and consider yourself a social media professional.

How to clear your Facebook search history

Can you lose your Facebook Page because you didn't follow the rules? Facebook would never shut down a Page because they ran a contest and did something like... oh, I don't know, maybe offer to donate a dollar to charity for every Like their Page gets... right?

I'm constantly seeing people saying they've never heard of a Page being shut down for violating a rule and that Facebook doesn't enforce most of them anyway. Well, here are two examples of some popular Pages that were shut down by Facebook for some seemingly innocent contest rule violations. Think it's okay to do it just because you see the big dogs doing it? Think again.

One of the most unwieldly features of Facebook has always been the search function.

After all there is a lot of information to sift through.

There are already more than a billion people, more than 240 billion photos and more than a trillion connections.

How do I find that thread I was talking on last week? Where are my friends recommend that I travel to if I go to Australia. What events are on in Tokyo this weekend? This kind of thing and more.

I just signed up for the beta of the Facebook Graph Search.

The objects we will find will be determined by “likes”. This may mean that many will become more circumspect with what they click like on. Instead of using it as a networking tool to let others know that you have seen their content. Maybe Facebook now needs a love button?

As the hype of social media begins to die down and companies re-evaluate their efforts with a steely-eyed look at the cost versus benefits, I think it is time to re-visit this important question: Does every company really need a social media marketing plan?

This is a very complex question. So to help answer it, I looked at a few companies with brands that might not be natural fits for a social media presence. Adult diapers. Coal. Hazardous waste clean-up. Playing cards.

Let’s explore this important question by taking a romp through some unusual case studies that stretch the boundaries of social media marketing thinking.

You know how some naysayers still like to dismiss Twitter as nothing more than a time wasting website where people talk about the sandwich they're eating? Here's another rebuttal for them.