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Curated by Gerrit Bes
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What Comes First The Customer, or Marketing and Innovation?

What Comes First The Customer, or Marketing and Innovation? | Latest Social Media News | Scoop.it
Focusing on customers to the exclusion of everyone and everything else can kill a business just as easily as neglect.

Via janlgordon
janlgordon's comment, December 15, 2013 11:40 PM
Marty Koenig, Thank you Marty! You are so right, if we keep talking to each other and following popular trends, it's very possible that we will miss the boat. .
Charles Rein's curator insight, December 17, 2013 12:15 PM

The Idea of the Customer comes first, then the plan to pull them into your market

Ray Beauchamp's curator insight, December 28, 2013 4:23 PM

"the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs".

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Dangers of Pushing Entrepreneurship

Dangers of Pushing Entrepreneurship | Latest Social Media News | Scoop.it
Part of what made me fall in love with the San Francisco Bay Area was the palpable energy of so many people in one place, so determined to change the world through entrepreneurship. People here tend

Via Martin Gysler
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It’s always about the story you tell (2nd extract from my upcoming new eBook)

I am really happy that so many of you enjoyed reading the first extract from my upcoming new eBook. The interest you have shown for the project is very heart-warming!

 

Yesterday, I posted the picture above on social networks, and got some great feedback as well. So, I figured that it would be a good idea to share what I have written for that chapter so far.

 

The content of this chapter may change when I reach the second draft. I count on you to let me know what you think in the comment section!

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Rescooped by Gerrit Bes from Bootstrapping Social Media Tools & Apps
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Inspiring Breakthroughs - OsakaBentures

Inspiring Breakthroughs - OsakaBentures | Latest Social Media News | Scoop.it

#bootstrapping #socialmedia #startup #howto via @osakasaul http://bit.ly/LyUoIm #sso powered by #ritetag


Via OsakaSaul
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Most Coveted Digital Marketing Skills for 2014

Most Coveted Digital Marketing Skills for 2014 | Latest Social Media News | Scoop.it
These are the digital marketing skills advertising and Fortune 500 marketing executives value and need the most for 2014.

Via janlgordon
Siri Anderson's curator insight, February 1, 2014 9:16 AM

Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.

Frederic Hohl's curator insight, February 2, 2014 5:55 PM

What talents in digital marketing companies will look for in 2014

Thiago Gomes de Lima's curator insight, February 15, 2014 6:49 AM
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80% Is Good Enough - Grow Your Business By Delegating

80% Is Good Enough - Grow Your Business By Delegating | Latest Social Media News | Scoop.it
Delegating tasks correctly is important for any employer who wants to succeed. But many get stuck micromanaging--and that stunts company growth.At my web design company, Ciplex, I’ve had to

Via Martin Gysler
Catherine Luense's comment, January 25, 2013 6:13 AM
This is so true! We must let go of the everyday stuff so we are free to explore more money making opportunities.
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5 Ways to Lead with Emotional Intelligence -- and Boost Productivity - Forbes

5 Ways to Lead with Emotional Intelligence -- and Boost Productivity - Forbes | Latest Social Media News | Scoop.it

More emotional intelligence, is what our world strongly need. This excellent post say all what you need to know about this subject. [note Martin Gysler]

 

Employees today are much more aware of whether or not they are a good fit in their workplace culture and they want their leaders to be more mindful of their needs. In general, employees have become more sensitive about how to best co-exist in a workplace environment that allows them to be who they naturally are.

 

Employees are tired of playing games and just want to be themselves. As such, they are managing their careers and looking to advance by searching for jobs that truly fuel their passion, fulfill their desires, and ignite their real talent. For most, today’s economic landscape has made the career management journey extra challenging. And beyond career advancement opportunities, people want their supervisors and leaders to be more in touch with who they are as people (not just as their colleagues) to assure that their career track is in proper alignment with and supports their personal and professional goals.

 

Read more: http://onforb.es/S5CSgI


Via Martin Gysler
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