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Robin Goods insight:
Christian Rennella has an interesting article on ESBJournal, analyzing three fundamental aspects that, in his view, define the failure or successof an online startup. These are: 1) Does what you are developing resolve a real issue? 2) Would customers be willing to pay for it in the medium and long term? 3) Is there space for future growth? And I can't but agree with his assessment that the best business model that can be adopted today by a new online startup is monthly subscriptions.
Full article: http://esbjournal.com/2013/08/why-should-an-entrepreneur-charge-for-their-services-from-day-one/ (Image credit: Buy now sign - Shutterstock)
![]() Seth Godin writes: This is the wrong question.
Because the answer isn’t up to one author or one publisher or even a price-fixing cartel. It’s up to the market, which is a far more complicated entity. ...In a market where the marginal cost is close to zero, prices tend to race to zero as well. Except… Except when there are no substitutes. Interesting. Insightful. 8/10
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![]() Tom Krazit reports at PaidContent: "In an insanely crowded mobile apps marketplace, pricing is one of the ways to stand out from the competition: for better or worse. Distimo shared some data Thursday on app-pricing strategies as well as the old-fashioned retail concept of the sale." The report entitled "The impact of app discounts and the impact of being a featured app" has indeed some useful information that can help you understand a what price level to offer your iPhone/iPad/Android app. Download the report here: http://www.distimo.com/publications/ "Those who have erred on the high side and aren’t getting the response they would like should consider a sale: in Apple’s App Store average revenue rose 41 percent on the first day of a sale and by 22 percent over the course of 15 days, Distimo said in a new report on app pricing." "...steep(er) cuts paid off: “For example, offering a discount of one dollar on an application that normally costs $7.99, lowers the revenue, whereas offering a discount of three dollars on average increased the revenue by 131 percent,”...
Original source: http://paidcontent.org/article/419-distimo-when-its-time-for-a-mobile-app-sale-choose-your-price-wisely/ (Curated by Robin Good) |
You got a point here man hehe
Better have a good plan in place to manage your online sales.